Slalom for AI consulting: retail, distribution and logistics

Contents

1. What Slalom does in our industries
2. Published evidence
3. Strengths and limits
4. Pricing
5. Questions to ask Slalom
6. Sources

Type	Business and technology consultancy
Headquarters	Seattle, US
Founded	2001
Pricing	Not published
Website	slalom.com

Slalom is a business and technology consultancy headquartered in Seattle, with about 12,000 people⁠1Slalom ConsultingWikipedia.

Best for: Retail, distribution and logistics companies that want a consultancy with named AI client stories to design, build and then operate a system.

Not the right fit for: Accounting firms and property managers, for whom it publishes no dedicated practice.

What Slalom does in our industries

Its AI practice runs from use-case selection and workflow redesign to data architecture, governance and an agentic managed-services offering, with partners including AWS, Databricks, Google Cloud, Microsoft, OpenAI, Salesforce and Snowflake⁠2AI consulting servicesSlalom. In retail it lists AI for assortment, pricing, promotions and inventory and reports more than 3,000 retail and consumer-goods consultants⁠3Retail and consumer goodsSlalom. Its manufacturing, distribution and logistics group, which also contains construction and engineering, reports more than 500 customers and names logistics clients such as Unilode, without figures for that work⁠4Manufacturing, distribution and logisticsSlalom.

Real estate appears inside its financial-services group, and there is no practice for accounting firms⁠2AI consulting servicesSlalom.

Published evidence

• Genie (equipment manufacturer). A contact-centre rebuild on AWS and Salesforce, later extended with generative AI call summaries. Slalom reports a 50% cut in average call wait time for strategic and key accounts.⁠5Genie: cutting call wait times in halfSlalom
• Norwegian Cruise Line. A generative AI trip-planning assistant. Slalom reports guests were 58% more likely to enter the booking funnel, at a 16% higher value.⁠3Retail and consumer goodsSlalom

Strengths and limits

Strengths

• Publishes named client stories with figures, including a contact-centre rebuild for Genie and a generative AI assistant for Norwegian Cruise Line.
• Offers to operate what it builds as a managed service with defined accountability.
• Partners across AWS, Databricks, Google Cloud, Microsoft, OpenAI, Salesforce and Snowflake.

Limits

• No construction or real-estate client is named on its industry pages.
• No practice for accounting firms.
• Pricing and engagement sizes are not published.

Choose another option if: You run an accounting firm or a property-management company, or want a fixed, published starting price.

Pricing

Not published.

Questions to ask Slalom

• Which of your clients in our industry and size range can we speak to?
• What would a first phase cost, and how many people would you put on it?
• What does agentic managed service include, and what does it cost each month?
• What do we own at the end, and can our team operate it without you?

See how Slalom compares with the other seven firms in the main guide.

Sources

1. Slalom Consulting. Wikipedia. Accessed 8 Nov 2026.
2. AI consulting services. Slalom. Accessed 8 Nov 2026.
3. Retail and consumer goods. Slalom. Accessed 8 Nov 2026.
4. Manufacturing, distribution and logistics. Slalom. Accessed 8 Nov 2026.
5. Genie: cutting call wait times in half. Slalom. Accessed 8 Nov 2026.

Further reading

• Industry hub · Updated quarterlyAI consulting for your industry, compared and ranked for 2026Which AI consulting firms actually serve logistics companies, accounting firms, contractors, retailers, distributors and property managers, judged on seven published criteria and the evidence each firm puts on the record.
• Industry guide · LogisticsAI consulting for logistics and 3PL companies in 2026Planning and routing show the clearest returns, but the hours in a mid-sized 3PL disappear into client questions, brand rules and billing. Which firms address which part, and where to begin.
• Industry guide · ConstructionAI consulting for construction companies in 2026Half of surveyed construction firms now use AI tools, mostly for estimates, proposals and sales. The paperwork between the field and the office is still where margin leaks. Who can help with which part.